Your Quick Guide to Evergreen Content
Did you know that 7.5 million blog posts are published every day? It’s difficult to imagine how content could remain relevant in this fast-paced, ever-changing digital world. Yet “timeless” content is not a myth. In fact, like the trees that never lose their leaves, it’s also possible for your content to never lose its relevance. […]
SEO Optimization: Are Videos The Future?
We might have briefly discussed the importance of switching up your content before, but video content marketing deserves its own article. Video content seems to be the new cool kid on the block. Nowadays, businesses that integrate video content into their strategy thrive. In fact, according to studies, users spend 88% more time browsing on […]
Digital Marketing Trends That Are Here to Stay
Adaptability is a fundamental skill for marketers nowadays, as it showcases resourcefulness and is crucial for longevity. So, naturally, keeping up with the newest digital marketing trends is no longer an option. It has become a necessity if you want to remain relevant in this business. Nonetheless, there may not be such a thing as […]
What are Page Optimizations?
Page optimizations are the steps you take towards making a webpage rank higher in search engine results. For example, you just learned how to use keywords in your web pages and their content—this is all optimizing your pages and website, both in the eyes of Google and in your customers. Page optimization is not just […]
Just How to Run An SEO Campaign
The biggest SEO myth is that search engine optimization does not matter. As a cornerstone of digital marketing, SEO is fundamental for improving search engine rankings and increasing organic traffic. In fact, 70% of marketers think that SEO is more effective than PPC. However, for your SEO efforts to pay off, you’ll need an effective […]
Top 5 Qualities of SEO Friendly Images You Should Know
Choosing the right kind of images for your website can have a considerable impact on website traffic. SEO-friendly images will compel readers to engage more with your content. If users see an article, and then scroll down to find nothing but text, they will be less likely to read it. If people want specific content […]
SEO Terms for Beginners: What You Should Know
Are you ready to get your content ranking at the top of the search results? Well, there are many facets to becoming an SEO expert. It starts with understanding what it is and the essential tactics to make Google (and your readers) fall in love with your website. But if you’re new to the world […]
Your Quick Guide to SEO vs SEM
Are SEO and SEM two sides of the same coin? Or are they like chalk and cheese? While the nature of SEO vs SEM seems to be puzzling, one thing is sure: the debate of SEO vs SEM appears to be never-ending. Having said that, the discussion may generally focus on the differences between SEO […]
How To Find the Right SEO Consultant Services For Your Business
A guide to finding the right SEO Consultant for your business
Why Is Mobile SEO Important?
In this ever-changing world, where people are constantly on the go, the ubiquity of mobile searches cannot be ignored anymore. Neither can mobile SEO. Did you know that approximately half of the global website traffic is generated by mobile devices? At the same time, with its “mobile-friendly” label, Google is favoring mobile-friendly pages. With more […]
