Google Algorithm Leak 2024: Google’s Been Lying to us (pretend to be shocked)

The SEO community and broader internet are buzzing with the news of the Google Search Algorithm Leak. Internal documentation revealing Google’s proprietary ranking mechanisms has been exposed, offering what we have long expected insights into the tech giant’s search algorithms. This leak sheds light on long-debated practices and confirms several suspicions held by SEO experts. […]
What Are The Different Types of Videos for Marketing?

Video content marketing is an effective form of content marketing because it is shareable, entertaining, and informative. When you develop content that resonates well with your target audience, they will be more likely to share it with their network. This will then expand your reach and expose your brand to an entirely new audience. Video […]
5 Advantages of Creating a B2B E-Commerce Website

If you’re interested in the advantages of creating a B2B e-commerce website, then you’re looking to drive sales and increase your profits. However, when it comes to creating your storefront, you need to understand some significant differences between your customers and the typical B2C consumer. B2B E-Commerce vs. B2C E-Commerce Website: What is the Difference? […]
Your Quick Guide to B2B Demand Generation

Your digital marketing efforts are vital to continue filling your sales funnel and building essential relationships with your current customers. While your current digital marketing strategy likely focuses heavily on various lead generation tactics, you may be neglecting one very important piece of the puzzle: B2B demand generation. What is B2B Demand Generation? When you […]
Fractional CMO vs Digital Marketing Consultant vs Traditional Marketing Agency: Which is Best?

As a small or mid-sized business, utilizing marketing resources efficiently is essential. While you may want to minimize your spending by completing as much business in-house as possible, sometimes that can do more harm than good. Suppose you don’t already have a team staffed with knowledgeable individuals in business and marketing. In that case, it […]
How To Find the Right SEO Consultant Services For Your Business

A guide to finding the right SEO Consultant for your business
Why Conducting Digital Marketing Channel Research is Critical for a Successful Campaign

Improve your chances of success by knowing which channels you should use. Digital marketing is essential in our current age of technology. Why – because more and more people are spending time online than ever before. In fact, recent statistics show that the average individual spends 143 minutes (approximately 2.38 hours) on the internet via […]