SEO and User Experience: Do They Go Hand-in-Hand?
Walking into a store with well-organized aisles, clear signage, and helpful staff makes shopping a breeze. You find what you need quickly, enjoy the experience, and might even tell your friends about it. A website should offer the same ease and satisfaction. Search engine optimization (SEO) and user experience (UX) are the keys to achieving […]
Branded vs Non-Branded Keywords: Which Should You Focus On For SEO?
When crafting an effective SEO strategy, one of the most pivotal decisions you’ll make is whether to prioritize branded or non-branded keywords. This choice can significantly influence your website’s visibility, traffic, and, ultimately, your business growth. Understanding each type’s distinct advantages can empower you to optimize your approach and achieve better results! What are Branded […]
How to Avoid Keyword Stuffing: 8 Helpful Tips
Understanding how to use keywords effectively is crucial for improving your website’s visibility in search engine results pages (SERPs). Keywords are the terms or phrases that users type into search engines, and they play a significant role in determining how easily your site can be found. However, overusing these keywords, a practice known as keyword […]
How to Use Google Trends for SEO: 6 Pro Tips
Leveraging the power of Google Trends is like discovering a treasure trove of SEO insights that can elevate your digital presence. This robust tool tracks the pulse of global search behavior and equips you with the strategic data needed to adapt to your audience’s ever-changing interests. Whether crafting high-quality content or fine-tuning your digital marketing […]
What is Cloaking in SEO & Why Should it be Avoided?
Search engine optimization (SEO) is a critical aspect of digital marketing that enhances website visibility and traffic through organic search results. However, not all SEO practices are ethically sound or created equal. While black hat techniques like cloaking can give you a shortcut to the top of search engine results pages (SERPs), they could also […]
Building a Healthier Generation: Our Partnership With Healthy Kids Running Series
Our philosophy at Cadence SEO has always supported a healthy lifestyle for our employees and their families. We are excited to extend this support to our local community by announcing our sponsorship of the Healthy Kids Running Series (HKRS) in Chandler, Arizona, this fall. Why We Partner Our partnership is a natural extension of our […]
Do Internal Links Help SEO?
Search engine optimization (SEO) is a vital practice for improving the visibility and ranking of a website in search engine results pages (SERPs). Among the various digital marketing strategies employed in SEO, internal linking is one of the most important yet often overlooked elements. Internal links are hyperlinks that point to other pages within the […]
Google Algorithm Leak 2024: Google’s Been Lying to us (pretend to be shocked)
The SEO community and broader internet are buzzing with the news of the Google Search Algorithm Leak. Internal documentation revealing Google’s proprietary ranking mechanisms has been exposed, offering what we have long expected insights into the tech giant’s search algorithms. This leak sheds light on long-debated practices and confirms several suspicions held by SEO experts. […]
Website Redesign vs SEO Optimization: What’s Right for You?
Many organizations jump into a website redesign, thinking it’s the silver bullet for digital marketing woes. The premise seems straightforward: fix the old and bring in the new, and customers will follow. A web redesign gives many opportunities to communicate your brand clearly while giving your customers a better experience. Yet, a redesign may come […]
What is SEO Rich Text?
In digital marketing, understanding and utilizing search engine optimization (SEO) is crucial for enhancing the visibility and accessibility of online content. Among the various SEO strategies, implementing SEO-rich text is a potent tool for improving search engines’ indexing and displaying information. With SEO-rich text, organizations can boost traffic, generate higher conversion rates, and strengthen their […]
